New gear. same standard. built for the rotation.

THE LATEST FROM THE HOUSE. BUILT FOR THE RANGE. MADE FOR THE ROTATION.

the drop AVAILABLE NOW

Full Scale
from $69.00

BUILT BIGGER BY DESIGN.

The Full Scale Hoodie. Oversized fit. Soft fleece. Made for cooler days and everyday wear.

Accuracy is Earned™

Details:

• 80% cotton, 20% recycled polyester
• Relaxed oversized unisex fit
• Dropped shoulders, lined hood and kangaroo pocket

Fit Note: Brushed fleece may shed during initial wear and washing.

⚡ The Standard is Higher.

Accuracy
from $69.00

ACCURACY IS EARNED.

The Accuracy Hoodie. Oversized fit. Soft fleece. Made for cooler days and everyday wear.

Details:

• 80% cotton, 20% recycled polyester
• Relaxed oversized unisex fit
• Dropped shoulders, lined hood and kangaroo pocket

Fit Note: Brushed fleece may shed during initial wear and washing.

⚡ The Standard is Higher.

RTW LS
from $42.00

The RTW Long Sleeve. Lightweight cotton. Soft feel. Classic fit. Made for cooler range days and everyday wear.

Accuracy is Earned™

Details:

• 100% combed ring-spun cotton
• Lightweight fabric (4.3 oz.)
• Classic fit, fabric-laundered for softness

⚡ The Standard is Higher.

Underdog
from $69.00

THE UNDERDOG.

The Underdog Hoodie. Soft fleece. Classic fit. Made for cooler days and everyday wear.

Accuracy is Earned™

Details:

• 50% cotton, 50% polyester
• Midweight fleece (8.0 oz.)
• Pre-shrunk, double-lined hood and front pouch pocket

⚡ The Standard is Higher.

THE WORK continues

ZION
from $37.00

BUILT ON SOMETHING GREATER. CHRIST IS KING.

The Zion Tee. Timeless message. Clean fit. Midweight cotton. Made for everyday wear.

Accuracy is Earned™

Details:

• 100% combed cotton
• Midweight fabric (5.3 oz.)
• Regular fit, pre-shrunk

⚡ The Standard is Higher.

RTW
from $37.00

The RTW Tee. Clean fit. Midweight cotton. Made for everyday wear.

Accuracy is Earned™

Details:

• 100% combed cotton
• Midweight fabric (5.3 oz.)
• Regular fit, pre-shrunk

⚡ The Standard is Higher.

Women's Rad
$35.00

Repetition. Attitude. Discipline.

The RAD Women's Tee brings the DFH mindset to your everyday rotation. Soft, lightweight cotton with a flattering longline fit that pairs easily with high-waisted bottoms. Made for range days and everything in between.

Accuracy is Earned™

Details:

• 100% combed ring-spun cotton
• Lightweight fabric (4.3 oz.)
• Women's longline fit

Fit Note: This style sits shorter than a standard women's tee and is designed to pair with high-waisted bottoms.

⚡ The Standard is Higher.

Run the Wall
from $37.00

BUILT FOR THE SHOOT HOUSE. MADE FOR EVERYWHERE ELSE.

The RTW You See Tee. Clean fit. Midweight cotton. Made for range days and everyday wear.

Accuracy is Earned™

Details:

• 100% combed cotton
• Midweight fabric (5.3 oz.)
• Regular fit, pre-shrunk

⚡ The Standard is Higher.

The Work Continues →

“The standard is higher.”

- DRYFIRE HOUSE™